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30 Minute Redesign: Automotive Blitz

Week 48: Automotive Blitz

This week I will be redesigning: Automotive Blitz.

In the space of 5 minutes I can identify some of the key strengths and weaknesses of this design, and sketch out a mockup.

STRENGTHS:

  • There is plenty of relevant imagery, making it immediately obvious that this is a blog about cars.
  • There is a bold, colorful palette for the site, which is used throughout, adding a nice touch of continuity (links/headings are also red like the background).
  • The blog follows a fairly typical and convention layout, so is relatively easy to explore. There is also great continuity in the typography, with a consistent use of font.

WEAKNESSES:

  • The site feels far too busy. The large bold images in the header really detract from the post content, and the hugely busy sidebar feels confusing and overwhelming.
  • The content and typography may be consistent across the site, but it feels a little small, and there isn’t a huge amount of visual hierarchy going on.
  • By displaying full blog posts on the homepage, not only is the page overly long, but the viewer is bombarded by too much text, and can lose interest.

My Redesign

As always, I was limited by the 30 minute time-frame, but I tried to improve upon several of Automotive Blitz’s features, adding a few design flourishes and a clearer layout that promoted content over wasted space:

MY AIMS FOR THE REDESIGN:

  • I stripped away the clutter of the sidebar, and made the header less imposing/distracting.
  • I used larger typography, making the content more legible and engaging.
  • I only displayed post excerpts on the homepage, making the homepage content easier to scan.
  • I tried to achieve a cleaner layout, with more white space.

Before/After:

Here is a quick comparison between the original design and my 30 minute redesign. Sure, my design could be more polished, but I believe that a lot of the basic elements have been improved upon, creating a more pleasant browsing experience.

How and Why To Enter Redesign Saturdays

You can have the chance to have your website redesigned in next weeks post. All you need to do is leave a comment to this post with your website address and why you think it needs a redesign.

The Benefits of Getting Your Site Redesigned Include:

  • Most obviously – a FREE redesign job!
  • Your website gets exposure to PSDFAN’s thousands of readers
  • You understand how to improve your website. This isn’t just a redesign, it’s a lesson in design principles.
  • You will get emailed the .psd of your redesign and can do whatever you want with it!

NOTE: I can only accept sites with English content, as foreign language websites are simply too hard for me to work with.

So please, leave a comment today for a chance to have your website redesigned next week!


About the Author:

Tom is the founder of PSDFAN. He loves writing tutorials, learning more about design and interacting with the community. On a more interesting note he can also play guitar hero drunk with his teeth.

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6 Comments:

  1. Yeah!!! Tom, your redesign is very good! I like it!

  2. Paulina says:

    Last few weeks I didn’t read the cars website it was just too busy and many things too read, but with the new design I did. It makes me feel that now is just more interesting and easy to my mind to read it.

    Well done. I like when websites are very organised :)

  3. Willam says:

    30 min redesign…great concept!
    I have an even simpler task that i need accomplished but am having trouble doing so.
    Since im an internet marketer and not a designer, i need someone to take a premium website theme template and put my content on it so we can rapidly build sites.
    Where can I find qualified designers to do this?

    Thanks!

  4. Andrea says:

    Wow, have just been pointed to this site by a friend. Am amazed at what you are able to do in 30 minutes. I wouldn’t even like to think how long it would take me. Will be keeping an eye on this site…

  5. Danny says:

    Please do a 30 minuete makeover on mine its very boring :)

    PLEASE !!!!!

    Regards Danny

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